Comparisons / NOW Foods Ashwagandha 450mg vs Naturyz Ashwagandha

NOW Foods Ashwagandha 450mg vs Naturyz Ashwagandha

# Verdict These products are virtually tied at 6.9 vs 6.8, but serve different needs. NOW Foods edges ahead with a **0.4-point formula advantage** (6.7 vs 6.2), delivering 450mg ashwagandha plus 450mg extract with 11mg total withanolides. However, it costs **₹2.47 more per serving** (₹14.43 vs ₹11.96) and scores just **4.3 for value** – the lowest rating here. Naturyz counters with **500mg KSM-66 ashwagandha** (a clinically-studied extract), adds 400 IU Vitamin D3 from lichen, and includes 10mg black pepper extract for absorption. Its **5.0 value score** reflects 17% lower cost while delivering comparable dosing (6.6 vs 6.7). **Choose NOW Foods** if you prioritize the dual ashwagandha format (root + extract) and don't mind paying ₹433 extra monthly (30 servings). **Choose Naturyz** if you want the branded KSM-66 extract, bonus Vitamin D3, and better affordability. For most Indian consumers, Naturyz offers superior value with its absorption enhancer and vitamin addition at a lower price point, despite the marginally lower overall score.

Quick Verdict

# Verdict These products are virtually tied at 6.9 vs 6.8, but serve different needs. NOW Foods edges ahead with a **0.4-point formula advantage** (6.7 vs 6.2), delivering 450mg ashwagandha plus 450mg extract with 11mg total withanolides. However, it costs **₹2.47 more per serving** (₹14.43 vs ₹11.96) and scores just **4.3 for value** – the lowest rating here. Naturyz counters with **500mg KSM-66 ashwagandha** (a clinically-studied extract), adds 400 IU Vitamin D3 from lichen, and includes 10mg black pepper extract for absorption. Its **5.0 value score** reflects 17% lower cost while delivering comparable dosing (6.6 vs 6.7). **Choose NOW Foods** if you prioritize the dual ashwagandha format (root + extract) and don't mind paying ₹433 extra monthly (30 servings). **Choose Naturyz** if you want the branded KSM-66 extract, bonus Vitamin D3, and better affordability. For most Indian consumers, Naturyz offers superior value with its absorption enhancer and vitamin addition at a lower price point, despite the marginally lower overall score.

TieOverall: Tie

Product Cards

NOW Foods Ashwagandha 450mg

NOW Foods Ashwagandha 450mg

NOW Foods

6.9/10

RecommendedTie

Cost/serving: ₹14.43

Based on MRP. Actual price may be lower.

Form: Capsule

Servings: 90

NOW Foods Ashwagandha 450mg offers clear transparency and a solid ingredient profile, though at a higher price point. With a score of 6.9/10, it's suitable for those seeking quality but may not be ideal for budget seekers.

Naturyz Ashwagandha

Naturyz Ashwagandha

Naturyz

6.8/10

RecommendedTie

Cost/serving: ₹11.96

Based on MRP. Actual price may be lower.

Form: Gummy

Servings: 25

Naturyz Ashwagandha is a transparency-focused gummy supplement featuring clinically supported adaptogens like KSM-66 Ashwagandha. Although well-formulated, it is priced above the category average, which may not suit budget-conscious buyers.

Head-to-Head Metrics

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MetricNOW Foods Ashwagandha 450mgNaturyz AshwagandhaWinner
Overall6.96.8NOW Foods Ashwagandha 450mg
Formula6.76.2NOW Foods Ashwagandha 450mg
Dosing6.76.6NOW Foods Ashwagandha 450mg
Value4.35.0Naturyz Ashwagandha
Transparency10.010.0Tie
Cost/Serving₹14.43₹11.96Naturyz Ashwagandha

Key Differences

NOW Foods Ashwagandha 450mg costs ₹14.43 per serving vs Naturyz Ashwagandha at ₹11.96 — NOW Foods Ashwagandha 450mg is 21% more expensive (Naturyz Ashwagandha is 21% cheaper).

NOW Foods Ashwagandha 450mg MRP: ₹1299 for 90 servings vs Naturyz Ashwagandha MRP: ₹299 for 25 servings.

NOW Foods Ashwagandha 450mg is a Capsule while Naturyz Ashwagandha is a Gummy.

Formula: NOW Foods Ashwagandha 450mg scores 6.7 vs Naturyz Ashwagandha's 6.2 — NOW Foods Ashwagandha 450mg has a stronger ingredient formula.

Value: Naturyz Ashwagandha scores 5.0 vs NOW Foods Ashwagandha 450mg's 4.3 — Naturyz Ashwagandha offers better value per serving.

Ingredient Comparison

Shared ingredientNOW Foods Ashwagandha 450mgNaturyz Ashwagandha
Ashwagandha450 mg500 mg

Only in NOW Foods Ashwagandha 450mg

  • Ashwagandha Extract
  • Total Withanolides

Only in Naturyz Ashwagandha

  • KSM-66 Ashwagandha Root Extract
  • Black Pepper Extract
  • Vitamin D3 (Lichen)

Buy NOW Foods Ashwagandha 450mg if:

  • Ingredient quality is your top priority.
  • You want more servings per pack.

Buy Naturyz Ashwagandha if:

  • You want the most affordable option.

Price Comparison

MetricNOW Foods Ashwagandha 450mgNaturyz Ashwagandha
MRP₹1299₹299
Cost/Serving₹14.43₹11.96

Based on MRP. Actual price may be lower.

Servings/Pack9025

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3 min read · Last updated: 8 Mar 2026