Full transparency: EPA, DHA, total omega-3, and fish oil amounts are clearly disclosed with no proprietary blends. The Trustified certification for accuracy and purity is a meaningful differentiator in the Indian market, where third-party testing is uncommon. This suggests the label claims are verified, reducing the risk of underfilled or contaminated product.
What's missing: fish source (anchovy, sardine, etc.), processing method (molecular distillation status), omega-3 form (ethyl ester vs. triglyceride), and contaminant testing results (heavy metals, PCBs, dioxins). While the Trustified badge implies testing, specific limits or certificates aren't detailed. Still, for an Indian mass-market fish oil, this is above-average transparency.